4 of the Most Effective Ways to Sell Your Product/Service
If you own a business, you probably spend a lot of time thinking of different ways you can sell your product or service. Maybe you’ve investigated neuro-marketing or tried one…
6 Ways to Make Your Business Stand Out During a Local Event
Here in Alameda we have several downtown events, including our upcoming July 4th Parade, where we close off streets and encourage people to get out and support business. These events…
How Easy Is It to Do Business with You?
It’s not uncommon to hear old timers (of any age) complain that young people don’t have it as hard as they did. It’s a common lament that younger generations are…
10 Things to Do for Your Business Instead of Watching TV
We all have the same 24 hours in a day. While we may have different responsibilities, the most productive people learn to use their time in valuable ways no matter…
36 Creative Ways to Bring More Attention to Your Business
Do you need more attention? Do you feel like your business isn’t top of mind in Alameda and beyond? People won’t buy from you if they don’t think about you.…
Engagement = Content: Good for You and Your Audience
Whether you are a business or a nonprofit, operating in the public sector or the private one, serving businesses and organizations or serving individuals, established in your sector or just…
GIVE PROSPECTS SOMETHING TO CRAVE: VANILLA ISN’T IT
You can satisfy most people by serving up plain vanilla – doesn’t matter if we’re talking dessert or using the term to describe something that’s ho-hum. Very few people will…
6 Ways to Use Promote Value in Your Product/Service
This morning, the headline inflation is at a 40-year high hit me before my coffee did. If you’re like millions of businesses, you’re probably caught between the idea of raising your prices…
3 Creative Ways to Become Top of Mind
Do you want people to think about your business before all others? Of course, you do. The first step to patronizing your business is remembering it exists. Imagine you have…
Do You Need a Customer Loyalty or Referral Program?
In a survey of small businesses by Belly several years ago, 70% of the revenue of the small business respondents came from loyal customers, not new ones. Plus, loyal customers spend 67% more than…