4+ Tips for Bringing in More Tourism Business This Summer
Sumer is approaching and many of us are preparing for a return to normal when it comes to the seasonal onslaught of tourism. Even with high transportation costs people are…
Creating a Memorable Shopping Experience This Holiday
What is one benefit your brick-and-mortar business has over online sellers? This is an important question to ask to influence more people to shop small or shop local this holiday…
Is Your Idea of Good Customer Service Holding Your Business Back?
Good customer service is not answering questions you should know the answer to. It’s also not finding out the answer if you don’t know it. Good customer service isn’t meeting someone…
5 Ways Your Retail Business Is Losing Out on Sales
The experience you get from our unique businesses here in Alameda are so much more enjoyable and memorable than what you usually receive from big box stores. But… Local businesses…
How to Take Your Customer Relationship to the Next Level
Do you want to wow your existing customers? Are you ready to take your “relationship” with them to the next level? Then it may be time to grab your data…
Courting the Millennial Customer
© Can Stock Photo Inc. / EpicStockMedia If you are in a traditionally “cool” business, like a coffee shop, indy bookstore, or juice bar, it’s likely you have scads of skinny jean-wearing (or is it…
Optimize These 7 Easy Things to Maximize Your Google My Business Listing
Most people will agree Google is a large part (dare we say owner?) of the internet, at least from a marketing perspective. That means whether we like it or not…
Are You Using Experiential Marketing in Your Business?
Do you feel like your business is just shouting into the wind? Does it seem like the time you spend on social media is extensive but yields few results? Are…