Google wants content. You want customers. Customers come through Google. What does that tell you about content? In order to get more customers you need great content. Not great in your eyes but great (aka valuable) in the…
Professional content creators will tell you the key to great content is to make it educational, entertaining, or inspiring. Educational content is extremely needed as a good meaty piece will…
Maybe you’ve heard the old saying, in order to win the lottery you first have to play. That’s about the extent to any advice someone can give you on how to win. Yes, there…
Social media is about building relationships and allowing your customers, and potential customers, to get to know you better as you get to know them (and their preferences) better as well.…
No matter what your hobby, there are tools of the trade. If you fish, you match the type of bait you use to the kind of fish you want to land.…
How good is your business blog? Here are a few tips to make it even better. It’s simple. A business blog should do three things for your business: prove to Google you…
Are you looking for ways to increase sales? As a business owner, you probably spend a lot of time thinking of different ways you can sell your product or service, especially since COVID. Maybe…
Most businesses understand the importance of an effective About Us page on their website. Customers want to do business with people they know, like, and trust, and telling your story…
According to SmallBizTrends.com, “The first set of holiday data and analytics from Adobe reveals online spending is set to increase by 33% in 2020 over 2019.” It’s also likely that…
All content gurus will tell you that your content should be about things your ideal audience cares about and something they can relate to. You can find out the former…