7 Tips for Improving Your Local Search Ranking
Most businesses want to improve their search engine optimization (SEO). Doing so means more customers at less cost, and almost everyone wants more customers and doesn’t want to pay a…
Labor Day Ideas for Your Business
Labor Day is fast approaching. This unofficial end of summer is largely ignored by businesses partly because a holiday surrounding working doesn’t seem like much fun. However, you can use…
7 Reasons Your Business Is Missing Out If You Don’t Blog
It’s pretty common knowledge at this point that if you have a business, you should have a blog. It helps you connect to your ideal customer and serve as a…
3 Blogging Hacks for Non-writers
By now you’ve probably heard how important blogging is for your business. People buy from people they know, like, and trust. A blog is the perfect way to help people…
How Inspiration Can Improve Your Business Marketing
Content creators will tell you the key to great content is to create pieces that are educational, entertaining, or inspiring. Educational content is extremely needed even with the plethora of…
20 Ways to Celebrate National Holidays for Your Business
On Friday, when the idea for this blog post was born, it was not only National Empanada Day, it was also National Zoo Lovers Day. You may have also noticed…
Why You Need to Grow Your Personal Brand (and It’s Not to Land a New Job)
Business owners are as guilty as they come. Because they have their own businesses they rarely see a reason to build out things like their LinkedIn profiles. “I’m not looking…
Mastering the Emotional Draw for Your Business
People do business with those they know, like, and trust. Luckily, social media has opened up our ability to reach more people and build the types of relationships that will stay with potential…
Ramp Up Your Email Subject Lines for Small Business Season
There’s one more week left before Christmas, and it’s one of the busiest shopping weeks all year. Sure Black Friday and the Saturday before Christmas are the busiest days (spots…
How to Create a Content Calendar and Why You Should
How many social networks is your business active on? What’s your blog posting schedule? How do the topics you cover on both relate to your newsletters and email campaigns? Wait. What? While…