A Meaningful Tip to Transform Your Marketing
No matter what industry you’re in, you can always learn from techniques used in other businesses. Particularly if those techniques lead you to ideas that help you connect with…
Harnessing the Fear of Missing Out During Small Business Season
Years ago, when Black Friday was one day and not six weeks long, you might’ve suffered from fear of missing out (FOMO) when it came to bargains. Marketers wanted us…
Improve Your Business Content with This Smart Content Marketing Tip
Content marketing has been around for a while now. It began when search engines like Google started ranking sites by—among other things—the quality of the business content as perceived by…
The Mutual Benefit of Content Marketing with the Chamber
As a business owner, you’ve undoubtedly heard of the importance of content marketing. But if not, here’s the short version of it. Content marketing is producing content on topics of…
4 Ways Copycatting Can Help You Build a Following on Social Media
Building a following on your desired platform on social media requires a bit of luck but there are some things you can do to help that luck (and other users)…
Worksheet for Telling Your Business Story
Every business story is different so we can’t write it for you, but this business story worksheet will help you put together the pieces that are critical to your storytelling.…
4 Blogging Ideas for People Who Hate to Write
By now you’ve probably heard how important having a blog is for your business. People buy from people they know, like, and trust. A blog is a perfect way to…
5 Essential Things When Crafting Your Business Story
One of the most common hang-ups businesses have in crafting their story (besides never having enough time, right?) is the term story. It’s easy to think telling your story is all…
Is Your Business Voice Evident in These 5 Places?
Ever notice how parents know the sound of their child’s cry even when surrounded by groups of children or how a dog owner knows their pet’s bark? Those familiar sounds…
Now Is the Perfect Time to Tell Your Business Story
Telling your business story is a compelling way to get your audience more invested in you and to help build know, like, and trust. But your business story shouldn’t be…