How to Make Your Video Calls and Meetings More Appealing
Are you tired of video calls yet? There was something new and fun about them when we were all locked down for COVID, but now they’ve lost a lot of…
6 Things You’ll Miss Out On If You Don’t Improve Your Business Content
Google wants content. You want customers. Customers come through Google. What does that tell you about content? In order to get more customers you need great content. Not great in your eyes but great (aka valuable) in the…
How Inspiring Content Can Improve Your Business Marketing
Professional content creators will tell you the key to great content is to make it educational, entertaining, or inspiring. Educational content is extremely needed as a good meaty piece will…
4 Tips to Creating Viral Content for Your Business
Maybe you’ve heard the old saying, in order to win the lottery you first have to play. That’s about the extent to any advice someone can give you on how to win. Yes, there…
5 Ways Your Retail Business Is Losing Out on Sales
The experience you get from our unique businesses here in Alameda are so much more enjoyable and memorable than what you usually receive from big box stores. But… Local businesses…
How to Revive Connections with Former Customers
It happens. People buy from you and they love you. Then life gets in the way, and they don’t return. Sometimes it’s because they no longer have use for your…
Dare to Be Different: 5 Ways to Recreate Your Business for Greater Revenue
Most people come up with an idea, or they have a passion, and they decide to turn it into a business. The savvy among them create a business plan around their idea or passion.…
How to Increase Word-of-Mouth and Referrals
One of the easiest and cheapest marketing tactics today is building a referral network. If you concentrate on growing referrals and word-of-mouth (WOM) marketing you can cut your marketing budget.…
4 Things Your Business Should Continue Post-COVID
At some point COVID will be relegated to the same level of concern the flu gets every year. It won’t shutter businesses, alter family celebrations, and be the fuel behind…
15 Ideas for Increasing Your Revenue Quickly
The past eighteen months have certainly not been something they taught us in business school. It started with a global pandemic and mandatory lockdowns of non-essential businesses, then erupted in…