Good Customer Service Stinks
Good customer service isn’t good enough and you might not even have that. Back in the early 90s, Patty Smyth and Don Henley recorded a song called “Sometimes Love Just…
5 Advantages Small Businesses Have Over Their Large Counterparts
David and Goliath is a great story. But too often, when it comes to small business, the story doesn’t have the same triumphant ending. Over the years, we’ve seen indie…
4 of the Most Effective Ways to Sell Your Product or Service
If you own a business, you probably spend a lot of time thinking of different ways you can sell your product or service. Maybe you’ve investigated neuro-marketing or tried one…
Ten 2023 Trends Hand-picked for Small Business
Whether you sell food, things, or services, we’ve brought together a round-up of trends that you can incorporate into your business in 2023 for increased revenue and better market traction.…
How to Make Your Product or Service Indispensable
Unless you are extremely fortunate in your type of business, there’s a lot of tough competition out there. Your product or service must compete against a host of other businesses…
5 THINGS YOU DO THAT TURN CUSTOMERS OFF
One of the things marketing consultants and business coaches will tell you is to be yourself on social media and on your blog. Let your tone come through and allow…
12 QUESTIONS TO STREAMLINE YOUR BUSINESS MARKETING AND GET NOTICED
If you don’t have a marketer, or you’re trying to decide if you need one, it’s good to do an assessment of the current state of marketing in your business.…
Post-Pandemic Business Recovery: What Changed and Should You Change It Back?
COVID and labor shortages have caused a lot of businesses to reevaluate offerings and pivot how they did business. But if you’re like many business owners, while adapting to customer…
How to Build Untiring Customer Loyalty
Customer loyalty is essential to strong sales. After all, it’s easier to get repeat sales than it is to convince a new consumer to buy from you. But customer loyalty…
Does Your Business Need Brand Ambassadors and How Do You Get Them?
Some business owners think brand ambassadors are only for large companies with mass appeal, like Coca-Cola or Nike; ones that have huge outreach, alluring to organized groups like mommy or…