20 Ways to Celebrate Women During Women’s History Month
March is Women’s History Month when the world celebrates the many contributions of women everywhere. If you’re not sure how to celebrate, we have some ideas for you and your…
Worksheet for Telling Your Business Story
Every business story is different so we can’t write it for you, but this business story worksheet will help you put together the pieces that are critical to your storytelling.…
4 Blogging Ideas for People Who Hate to Write
By now you’ve probably heard how important having a blog is for your business. People buy from people they know, like, and trust. A blog is a perfect way to…
You’re Not Just Telling a Story, You’re Sharing Your Business Culture
When you tell your business story, you’re not JUST telling the story of how your business began. It’s not a cute couple of paragraphs on the About Page. A business…
5 Essential Things When Crafting Your Business Story
One of the most common hang-ups businesses have in crafting their story (besides never having enough time, right?) is the term story. It’s easy to think telling your story is all…
20 Ideal Places to Steal Content Ideas
Kirsty Daniels wrote in an article that appeared on HubSpot, “the top three goals marketers achieve through successful content marketing are generating brand awareness, building credibility and trust, and educating audiences.” Great reasons…
Worst Marketing Content Advice That Most Businesses Follow
It’s easy to follow the crowd and when it comes to marketing and content creation, there are a lot of people out there giving advice. But creating content for business…
Is Your Business Voice Evident in These 5 Places?
Ever notice how parents know the sound of their child’s cry even when surrounded by groups of children or how a dog owner knows their pet’s bark? Those familiar sounds…
3 Storytelling Tips for Marketing a Boring Product/Service at the Holidays
We’re not here to call your baby ugly. But let’s face it, if you’re reading this article, you must think your product or service isn’t the sexiest, easiest to market.…
President’s Message
Did you have a nice Thanksgiving? Did you do any holiday shopping? My family and I enjoyed spending time together. I hope you found that time to celebrate what’s important…